P.S. Communications is pleased to announce an incredible event taking place in Chicago at the end of this month!
While we were at ABC 7 for an 11 AM news segment on the “dos and don’ts” of high heeled shoes featuring Dr. George Holmes, orthopaedic surgeon at Midwest Orthopaedics at Rush, we ran into “The Voice” contestant Jamie Lono and his band who were performing that morning!
“I’m Living Proof,” a testimonial-based campaign to promote the cardiac services at MetroSouth Medical Center. See a glimpse of our work below:
When patients enter a doctor’s office with a health concern, chances are they’ve already researched that problem online before seeing a physician. Recent studies have found that Americans are turning to the internet now more than ever for information regarding their own health and healthcare. [Read more...]
We recently learned that client MetroSouth Medical Center was training its emergency department staff on a stroke robot. Controlled by the remote physician, the robot can turn its head and zoom in on the patient so closely that he or she can see the patient’s pupils. MetroSouth is one of the very few in the Chicago area to offer this technology – and life-saving service – to its patients. [Read more...]
Cook-Illinois, the largest private school bus company in the country, also became the first in Illinois to switch all buses to biodiesel fuel. P.S. Communications created an Earth Day announcement which generated coverage on all Chicago TV stations. The next Earth Day, P.S. created the Clean Air Club Bus, a mobile museum inside an old school bus — and it now visits schoolchildren all over Chicagoland, teaching the importance of keeping our air clean. This Earth Day program also generated coverage by all Chicago TV stations. The nature of the school bus business also requires crisis communications on occasion and P.S. consults with Cook-Illinois management on handling the media in sensitive situations.
The new Marriott hotel in Burr Ridge, IL, had just opened and was suffering from an identity crisis, a difficult location and needed to fill rooms starting by creating a “buzz” in the local community.
P.S. Communications coordinated many events, including a celebrity cook-off with professional athletes and TV personalities to benefit Hinsdale Community Service and also coordinated a 5K run to benefit Hanson Center for people with disabilities.
P.S. Communications secured articles in local and Chicago newspapers, TV coverage and free, full-page ads in local newspaper for the event. Three hundred people attended the “Celebrity Cook-off” and one hundred runners ran the 5K. Thousands of dollars were raised for each organization. Hundreds of first-time patrons visited the hotel.
This program, run by the Metropolitan Mayors Caucus, encourages Chicago companies to reduce ozone-causing emissions in the workplace. Clean Air Counts came to P.S. Communications when they needed more “adopters” and program awareness.
P.S. Communications featured corporate leaders in a marketing campaign, including print ads, billboards, radio ads and publicity.
The number of Clean Air Counts adopters has skyrocketed with near 350 organizations, communities and businesses voluntarily adopting CAC strategies and reducing air pollution by more than three tons!
P.S. Communications created a fee-based membership program with special privileges for members. Tactics included an aggressive marketing campaign, including ads, direct mail, new brochures and “backpack” marketing.
Within six months, there were 1,000 new members and new revenue that totaled more than $50,000.